"Luxury is a Frequency
Alina Berdichevsky is a luxury specialist with over 15 years of experience in brand communications and client relationship management.
With a marketing, retail, PR and coaching career that intersects luxury fashion, and lifestyle, she in an expert in luxury positioning.
Known for her direct, fun and intuitive style, Alina provides strategic guidance for women through life design coaching, keynote speaking, workshops and bespoke group experiences.
Alina has her Master's Degree in Strategic Public Relations and well as a Master Practitioner Certificate in Hypnotherapy. She has been featured in Vogue, Marie Claire and Body & Soul.
Alina’s broad immersion into so many facets of coaching psychology has allowed her to develop an innate understanding of influence, impact and transformation in the areas of corporate identity and luxury.
In the last 5 years, Alina held highly visible and successful positions as a PR and Communications Manager for high jewellery atelier K’dor, and award winning luxury fashion boutique Parlour X.
After her tenure, she established herself as an independent luxury consultant to help emerging brands in the art, design, fashion, beauty and lifestyle space develop unique brand propositions that cause strong emotional engagement with tailored and discerning audiences.
I Specialise In:
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Luxury Positioning
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Personal Brand Development
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Cultivating VIP Relationships
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Pitching and Presentation For Niche Brands
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Luxury Mindset Coaching
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Crafting Premium Client Experiences
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Social Media Strategy
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Brand Ambassadorship
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Crafting Elevated Brand Promises
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Curating a New Sales Methodology
Certifications
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Master in Strategic Public Relations, University of Sydney
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Master NLP Practitioner, Australasian Institute of NLP
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Certificate IV in Life Coaching
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Advanced Psych-K Facilitator
A little more about me...